LATINAS IN BEAUTY
CELEBRATING A MISSION-DRIVEN LAUNCH THROUGH PHOTO AND VIDEO
Client Overview
Latinas in Beauty is a nonprofit organization committed to fostering the advancement of Latina women within the beauty industry by providing community, advocacy, resources, and education to help them achieve their professional and entrepreneurial goals. Their vision is a beauty industry where Latinas are equitably represented across all sectors, from leadership positions to creative roles, fostering an environment where their talents and perspectives flourish and contribute to a truly inclusive industry. Founded by beauty executive and DEI advocate Emily Perez, the organization is reshaping an industry and inspiring future generations of Latinas to pursue their passions without limitations.
The Challenge
Launching a new nonprofit requires more than passion. It requires visibility, trust, and proof of impact from day one. Latinas in Beauty was preparing for their official launch event at Negroni Café in Beverly Hills, a gathering designed to bring together Latina entrepreneurs, beauty industry leaders, and supporters. They needed a media partner who could capture the energy, emotion, and mission of the evening in a way that would extend far beyond the event itself. The goal was to create a visual foundation for the organization, content that could build awareness, attract supporters, and give their community a platform to shine.
The Solution
Solhaus Media provided full photography and videography coverage for the Latinas in Beauty launch event. With a two-person team, we captured every layer of the evening:
Step-and-repeat photography featuring guests and attendees celebrating the occasion
Candid networking moments that showcased community connection and relationship-building
Full speaker presentations filmed individually for each powerhouse entrepreneur who shared their journey
Event highlight reel that captured the purpose, energy, and heart of the launch
Individual speaker clips formatted for social media, giving each presenter content for their own portfolios and platforms
By documenting both the big moments and the behind-the-scenes connections, we gave Latinas in Beauty a robust library of content to fuel their marketing, outreach, and storytelling efforts moving forward.
The Impact
The media from the launch event became an essential foundation for Latinas in Beauty's brand presence. The deliverables have been used to:
Build awareness and credibility for the new organization
Create emotional connections with potential donors and supporters
Provide individual speakers with professional content for their own platforms
Fuel ongoing social media campaigns with authentic, mission-driven visuals
Support grant applications, sponsorship pitches, and partnership proposals
Through strategic event coverage, Solhaus Media helped Latinas in Beauty launch with impact, giving them the visual tools to amplify voices, celebrate their community, and invite others into their mission.
Featured Deliverables:
Comprehensive event photography gallery
Step-and-repeat and posed guest photography
Candid networking and connection moments
Full speaker presentation videos
Three-minute event highlight reel
Individual speaker clips formatted for social media
Your mission deserves media that moves people.
