Los Angeles Brand Photography + Video B-Roll Content for a West LA Realtor: Leah Guerra
Los Angeles realtor Leah Guerra stands in front of a home in Santa Monica during her Los Angeles brand photography session.
Some people find me on Instagram. Others come from word-of-mouth.
Leah found me on Google, which, honestly, is one of the highest compliments you can give a service provider who has spent an unreasonable number of late nights building location pages and tweaking metadata.
Her search was basically: “Los Angeles branding photographer and videographer.” Because she wasn’t looking for Hollywood-style “we shot a commercial” energy. She wanted the kind of content real businesses actually need:
a bank of brand photos
a library of vertical B-roll
and visuals that make it easier to show up consistently without reinventing the wheel every week
Leah’s been a real estate agent for 15 years. Her business was built on referrals and repeat clients (as most great realtors are)… but she was ready for a shift.
We include horizontal, vertical, close-ups, mid-shots, and wide shots in all branding galleries so that our clients have a photo for every platform and every use.
Not a “burn it all down and become an influencer” shift.
But a “let’s make my marketing feel more intentional, more targeted, and less exhausting” shift.
And for Leah, that meant building content that supported her focus as a West LA / Brentwood / Santa Monica realtor, without making her feel like she had to be on her phone 24/7 to stay visible.
The goal: Los Angeles brand photography & video content that makes marketing easier (and more consistent)
Leah told me something I hear from a lot of experienced professionals:
She can talk all day. She has the expertise. She knows what to say.
But filming herself consistently? Keeping up with B-roll? Trying to capture it all while also… doing her actual job?
That’s where things start to fall apart.
So we designed a shoot around what she actually needed:
Brand photos for carousels, marketing materials, and listings presentations
Evergreen lifestyle + workday visuals that feel true to her personality and her day-to-day
Short-form vertical B-roll (10–15 second clips) that she could use for Reels, Stories, and blog content
A vibe that felt like her: polished, warm, confident, “I know LA and I know where you should live.”
The strategy: “West Side specialist” without trying too hard
Leah’s content direction was smart: she wanted to be known for the West Side — Brentwood and Santa Monica, specifically — not because she can’t work elsewhere, but because LA is huge and marketing is clearer when you stand for something.
She said it perfectly:
“When you try to speak to everyone, you end up speaking to no one.”
So we anchored the shoot in West LA visuals that instantly make sense to her audience:
Scenes from Leah Guerra’s brand photo and video shoot in West LA include scenes from her active workday, such as arranging flowers at a clients’ home, and taking calls from her car in between showings.
modern home / real-estate lifestyle moments (think: prepping a space, walking in, phone calls, “agent in motion” energy)
iconic, recognizable coastal city texture (without turning it into a tourism commercial)
What we captured: brand photos + a full B-roll library
The gallery shows the brand photography portion — multiple outfits, multiple scenes, and a mix of lifestyle + professional imagery that Leah can rotate through for months.
But the part that really changes the game for busy business owners?
The vertical B-roll video library.
We captured a full content bank of vertical clips (10–15 seconds each), designed to be used like Lego bricks:
overlay text → instant Reel
voiceover → instant educational post
cutaways for talking head clips → instantly more dynamic content
This is the difference between “I should post more” and “I can post more.”
Because when you already have the footage, the barrier becomes a lot smaller.
A solid marketing strategy using Los Angeles realtor brand photos
Leah doesn’t need “more random content.”
She needed a content system — visuals that support her marketing and her actual life.
And I loved what she shared about why California matters to her: beyond the weather, she talked about the feeling of being able to be yourself here — the diversity, the openness, the real melting pot energy that you can’t fake.
That’s the kind of thing that makes someone’s brand feel lived-in. Real. Human.
And for a realtor, that matters. Because people aren’t just buying a house.
They’re buying a lifestyle, a neighborhood, a next chapter.
The takeaway: this is what “brand photography” looks like in 2026
It’s not just a headshot.
It’s not just “some cute photos.”
It’s a strategic content library that helps you show up consistently across platforms and makes your marketing feel less like a second job.
If you’re a service provider in LA and you’ve been thinking:
“I need new brand photos… but I also need video.”
“I can’t keep relying on my camera roll.”
“I want to look polished online without becoming a full-time content creator.”
“I need a bank of B-roll so I can actually post consistently.”
That’s exactly what this kind of shoot is for.
Want your own content library?
If you’re looking for Los Angeles brand photography (and you want it paired with intentional B-roll that actually supports your marketing), I’d love to help you build a content bank you can use for months.
You bring the expertise. I’ll bring the strategy, the shot list, the direction, and the calm “we’ve got this” energy.
Reach out below to get started.
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Meet Your Los Angeles Brand Photographer
Hi! I’m Bernadette Marciniak, founder of Solhaus Media, a woman-owned brand photography and video production company. We work with coaches, healers, podcast hosts, educators, service-providers, and creative business owners to create powerful imagery that converts audiences into clients.
I’m a cat mom of two, who loves good pizza, craft beer and red wine. I’m usually bingeing on the hottest new true crime documentary, or finding solace in the upteenth repeat of Modern Family.
Solhaus Media is based in Los Angeles and nationwide.
Leah Guerra, a West LA realtor, wanted a strategic library of brand photos and vertical B-roll content to make marketing easier and more consistent. Here’s how we built a Los Angeles brand photography shoot designed for real life (and real workflows).