Los Angeles Event Videography for a Spiritual Coach
Woo-centric small business girlies unite – this SoCal business event is the perfect blend of spirituality and strategy, which makes it one of our favorite events of the year to shoot. From social media strategy, to kundalini, to cacao ceremonies, this event has it all.
Energetics of Business: A Female Event Videographer’s Dream
This event video offers a behind-the-scenes look at Energetics of Business, a transformational experience for women entrepreneurs led by Erin Porter. Filmed by Solhaus Media—a Los Angeles-based, woman-owned video production company—it captures not just the speakers and sponsors, but the real energy of the room: vulnerability, connection, and community.
From full-length keynote footage to B-roll of hugs, tears, and high-fives, this video was created with intention to support both storytelling and repurposing. With testimonials, speaker clips, and shareable reels built into the delivery, this is more than a recap—it’s a brand asset designed to serve long after the event ends.
There’s one big reason Solhaus Media gets hired regularly by female business owners – we, too, are a woman-owned small business, and have a much different approach to documenting their brands and these types of events.
No hate to my male counterparts, who I learn a lot from. But in a room full of women who are looking to be vulnerable, even having one dude there behind the camera changes the energy of the space. Not only have many of them never been exposed to the type of work being done in these rooms, but it’s safe to say that many of these women have some sort of experience of being dismissed and written off by their masculine partners when they do share.
This is why the attendees look so comfortable in front of our lens – we are not just the help, we are also one of them.
Capturing Event Video: The How-To
While we pride ourselves on creativity, documenting events does have a bit of a formula to it. There are some non-negotiables when it comes to what to capture at Energetics of Business and how. These include the following:
Full recording of event opening remarks from organizer, Erin Porter. This not only guarantees that we have audio to use describing the event, but she also is able to cut up and use the video for social media content.
B-Roll of each speaker, vendor, and sponsor. Erin shares her final media library with all of her speakers, sponsors and vendors. In addition to making sure nobody feels left out when they receive a link to the assets later, we make sure they have a variety of close-up and wide shots as well.
Hugs, tears, and interactions. We’re constantly scanning the room for big feels to get on video. These clips are what take a good video to great.
Testimonials. At the end of the day, we pulled aside a few people and mic them up to capture a short testimonial about the event. This includes attendees, speakers, and sponsors, so that Erin would have proof of concept to a variety of different audiences she needs to attract for the next event. We also try to get a few testimonials from attendees who are part of Erin’s mastermind, so she has content to use for her brand.
The Final Product from a Los Angeles Event Video Production Company
Most of the time when folks hire a videographer, they think they’ll get one promo video out of their investment and that’ll be that.
Not at Solhaus Media.
Because we understand the digital marketplace, and value reusing, repurposing and sustainability, even in a digital space, we believe investing in a video production company should mean more than one asset.
This is why we deliver a media library of assets to our clients that include all of the B-Roll, A-Roll, testimonials, and fully produced sizzle to our clients, formatted in both horizontal and vertical orientations for social media and website use.
Erin uses her assets year-round to promote her products, services, and brand.
Interested in booking Solhaus Media for your event video and photography? Click here to schedule a call!
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MEET BERNADETTE
Hi! I’m Bernadette Marciniak, founder of Solhaus Media, a woman-owned brand photography and video production company. We work with coaches, healers, podcast hosts, educators and creative business owners to create powerful imagery that converts audiences into clients.
Bernadette is a cat mom of two, who loves good pizza, craft beer and red wine. She’s usually bingeing on the hottest new true crime documentary, or finding solace in the upteenth repeat of Ted Lasso or Friends.
Solhaus Media is based in Los Angeles, the SF Bay Area, and New York City.
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